About


LEAD.NYC and the Cinnamon Network U.S. launched a bold, 10-year project to measure and support the church’s transformational impact, within ten of the most vulnerable zip codes across the New York metro area, addressing 4 key areas for breaking the cycle of poverty.

Increasing High School Graduation Rates

Improving Test Scores for Elementary Students

Intervening to Mitigate the Cycle of Teen Pregnancies

Interrupting the Revolving Door of Youth Incarceration

We started this process in 2018 informed by our Gospel-driven dedication to the marginalized, and the research that was birthed out of Stanford University that stated: “Large-scale social change requires broad cross-sector coordination, yet the social sector remains focused on the isolated intervention of individual organizations.”

This research identified three things needed for effective collective impact: a backbone organization, shared language and agenda, and shared metrics. Between LEAD.NYC’s stance as a neutral convening organization and the Cinnamon Network’s vast data network we strongly believe that these needs will be met.

About


LEAD.NYC and the Cinnamon Network U.S. launched a bold, 10-year project to measure and support the church’s transformational impact, within ten of the most vulnerable zip codes across the New York metro area, addressing 4 key areas for breaking the cycle of poverty.

Increasing High School Graduation Rates

Improving Test Scores for Elementary Students

Intervening to Mitigate the Cycle of Teen Pregnancies

Interrupting the Revolving Door of Youth Incarceration

We started this process in 2018 informed by our Gospel-driven dedication to the marginalized, and the research that was birthed out of Stanford University that stated: “Large-scale social change requires broad cross-sector coordination, yet the social sector remains focused on the isolated intervention of individual organizations.”

This research identified three things needed for effective collective impact: a backbone organization, shared language and agenda, and shared metrics. Between LEAD.NYC’s stance as a neutral convening organization and the Cinnamon Network’s vast data network we strongly believe that these needs will be met.

Approach


By collaborating with the Cinnamon Network we were able to tap into an implementation and measurement system that tracks and reports the collective social impact of the church in local communities. Working with church, community, civic, and marketplace leaders, we began implementing this system to track two communities, Washington Heights and East New York.
Washington Heights & Inwood
Population: 195,830+

(U.S. Census Bureau 2016)

East New York
Population: 181,300+

(U.S. Census Bureau 2016)


We began the project by mapping out faith-based organizations in the two communities. We then reached out – calling, sending emails, holding open meetings in each ZIP code, and doing on-the-ground canvassing to acquire information about the services being provided by each organization. The data gathered was eye-opening! In each ZIP code, we saw an average of 770,000 hours of service provided by paid staff (representing around 371 full-time employees per ZIP code) and an average of 1.14 million hours of service provided by volunteers (equivalent to around 549 full-time employees per ZIP code).

If we multiply these hours by a living wage in East New York of $24.19 this amounts to $46.2 million in annual services being provided for the church in the community – and that’s in one ZIP code. There are 176 ZIP codes in New York City and other focused communities. If we take this average and multiply it across the city, the church of New York City is providing $8.13 billion in annual services, averaging 166,000 full-time employees.


Annual Impact of NYC Churches vs. Amazon’s Proposed NYC HQ

$46.2 Million in Annual Services Provided to Churches in 1 ZIP Code

$8.13 Billion Estimated in Annual Services by the Collective Church of NYC

$1.5-2.5 Billion in Estimated Annual Impact by the Proposed Amazon NYC HQ

Approach


By collaborating with the Cinnamon Network we were able to tap into an implementation and measurement system that tracks and reports the collective social impact of the church in local communities. Working with church, community, civic, and marketplace leaders, we began implementing this system to track two communities, Washington Heights and East New York.
Washington Heights & Inwood
Population: 195,830+

(U.S. Census Bureau 2016)

East New York
Population: 181,300+

(U.S. Census Bureau 2016)


We began the project by mapping out faith-based organizations in the two communities. We then reached out – calling, sending emails, holding open meetings in each ZIP code, and doing on-the-ground canvassing to acquire information about the services being provided by each organization. The data gathered was eye-opening! In each ZIP code, we saw an average of 770,000 hours of service provided by paid staff (representing around 371 full-time employees per ZIP code) and an average of 1.14 million hours of service provided by volunteers (equivalent to around 549 full-time employees per ZIP code).

If we multiply these hours by a living wage in East New York of $24.19 this amounts to $46.2 million in annual services being provided for the church in the community – and that’s in one ZIP code. There are 176 ZIP codes in New York City and other focused communities. If we take this average and multiply it across the city, the church of New York City is providing $8.13 billion in annual services, averaging 166,000 full-time employees.


Annual Impact of NYC Churches vs. Amazon’s Proposed NYC HQ

$46.2 Million in Annual Services Provided to Churches in 1 ZIP Code

$8.13 Billion Estimated in Annual Services by the Collective Church of NYC

$1.5-2.5 Billion in Estimated Annual Impact by the Proposed Amazon NYC HQ

Goals


These initial results are exciting, but this is only the beginning. We are going to continue doing this research year after year, measuring efforts and the correlated change in statistical and felt needs in these communities. We are dedicated to honoring the church’s work and helping the body of Christ move the needle in these 10 communities and beyond over the next 10 years.
10 ZIP Codes Project Brochure
Download
10 ZIP Codes Project Official Reports
Download
10 ZIP Codes Project Next Steps
Download

Goals


These initial results are exciting, but this is only the beginning. We are going to continue doing this research year after year, measuring efforts and the correlated change in statistical and felt needs in these communities. We are dedicated to honoring the church’s work and helping the body of Christ move the needle in these 10 communities and beyond over the next 10 years.
10 ZIP Codes Project Brochure
Download
10 ZIP Codes Project Reports
Download
10 ZIP Codes Project Next Steps
Download
Subscribe to the LEAD.NYC Newsletter to stay up to date with the progress of the 10 ZIP Codes Project.
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